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Free Pads for  India (NPO)

Instagram designs for Indian NGO targeting menstrual health awareness and reducing its stigma within society.

Design processes ranged from video editing with collaborators, to brainstorming carousel posts, and illustrating engaging icons to engage with audience. The challenge was to consistently think of new ideas that would catch the audience's attention, and be on the ball with latest trends to increase the page's exposure with the algorithm.

My time with the organization saw a rise in almost 500 followers. Keeping branding consistent for a specific target audience and ensuring weekly quality designs are delivered on time, I believed in the goal and message the organization was striving for and hoped to contribute to it.

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